Tier I leads
Search traffic – Google Ads
Price – starting from 25 USD for approved lead
Average conversion rate – 8%
Social - Facebook
Price – starting from 15 USD for approved lead
Average conversion rate – 5.5%
Other – Email, PUSH, banners, teasers
Price – starting from 10 USD for approved lead
Average conversion rate – 3%
Price – starting from 25 USD for approved lead
Average conversion rate – 8%
Social - Facebook
Price – starting from 15 USD for approved lead
Average conversion rate – 5.5%
Other – Email, PUSH, banners, teasers
Price – starting from 10 USD for approved lead
Average conversion rate – 3%
Example of teaser traffic conversion rate (April, 2019)
Russian desk
Search traffic – Yandex Direct
Price – starting from 15 USD for approved lead
Average conversion rate – 4%
Social - Facebook
Price – starting from 6 USD for approved lead
Average conversion rate – 2.5%
Other – Email, PUSH, banners, teasers
Price – starting from 5 USD for approved lead
Average conversion rate – 2%
Price – starting from 15 USD for approved lead
Average conversion rate – 4%
Social - Facebook
Price – starting from 6 USD for approved lead
Average conversion rate – 2.5%
Other – Email, PUSH, banners, teasers
Price – starting from 5 USD for approved lead
Average conversion rate – 2%
Example of Yandex search traffic conversion rate
(May-June, 2019)
